Solar Marketing Insights

Practical guides on solar lead generation, BESS marketing, and SEO: written by India's solar-only agency.

Why Solar Companies Grow Faster With a Specialized Solar Marketing Agency
FEATURED

Why Solar Companies Grow Faster With a Specialized Solar Marketing Agency

As of August 2026, the MNRE data revealed that India's installed solar capacity stood at 168.31 GW. The country installed approximately 35.2 GW of solar power in the first nine months of 2026 alone, a...

23 October 202612 min read
Read Post

Filter by topic:

7 Things to Look for in a Solar Lead Generation Agency Before You Hire One
Lead Generation

7 Things to Look for in a Solar Lead Generation Agency Before You Hire One

A solar lead can cost ₹200, ₹1,200, or much more, so now, what do you think is better? The cheaper one, right? But not a...

22 Sept 20266 min read
Read Post
How to Reduce Cost Per Lead for Solar EPCs: Balancing High-Intent Google Ads with Sustainable Local SEO
search engine optimization

How to Reduce Cost Per Lead for Solar EPCs: Balancing High-Intent Google Ads with Sustainable Local SEO

Here's a number that should bother you: $104. That's the average cost per lead that solar companies pay to run Google Ad...

9 Jul 20268 min read
Read Post
Why Your Residential Solar Ad Campaigns Fail
Lead Generation

Why Your Residential Solar Ad Campaigns Fail

You're pouring money into residential solar ad campaigns. Clicks show up, leads trickle in, and your sales team keeps te...

25 Jun 20267 min read
Read Post
5 Best Solar Lead Generation Agencies in India (2026) 
Lead Generation

5 Best Solar Lead Generation Agencies in India (2026) 

If you're running a solar business and reading this, you've probably realised something the hard way: generic marketing...

16 Jun 20267 min read
Read Post
“Most solar companies have a great product and an empty pipeline. We fix the pipeline.”
Fayyaz Khan, Director, R-DGTL